The 7 best webinar software platforms in 2026, ranked for marketing teams

By Jean Luc Poitier, SEO and growth marketing strategist · Livestorm Reviews · Updated October 15, 2026 · Checked November 1, 2026 · Pricing from each vendor's own pages

Disclosure: this site reviews Livestorm and earns a commission if you sign up for it through our links. We don't earn anything from the other platforms on this list. Livestorm is ranked first for the audience below, and every entry, ours included, lists its drawbacks.

How we ranked the webinar platforms

The ranking is for marketing, sales, and customer education teams that run webinars for outside audiences every month. We weighed five things, in this order:

  1. The webinar workflow: registration pages, reminders, replays, and attendee data in one place.
  2. The attendee experience, starting with whether people can join from a browser on any device.
  3. Room to grow: audience size, several hosts, integrations, and security certification.
  4. Published pricing and contract terms: what a team pays and how easy it is to leave.
  5. Review ratings on G2 and Capterra, compared like for like, and awards from the same program and period.

Prices and features come from each vendor's own pages, checked on 2026-10-15. Where a vendor doesn't publish a figure, we say so.

Webinar software compared at a glance

PlatformStarting priceBillingG2 ratingBest for
1. LivestormFree plan; Pro from $1,200 a year (400 attendee credits)Annual4.4 (1,738)Recurring marketing webinars in the browser
2. WebinarGeekPremium: €59 a month billed yearly or €99 monthly ($59 or $99 on its US price list), 75 viewersMonthly or annual4.5 (614)European teams that want monthly billing and a flat price
3. BigMarkerNot published: every plan is quote-onlyAnnual, by quote4.7 (444)Very large audiences and automated, evergreen webinars
4. DemioStarter: $45 a month billed yearly, or $63 month to month (1 host, 50-person room)Monthly or annual4.6 (172)Frequent webinars on a flat monthly price
5. Zoom WebinarsWebinars 300: $66.67 a month billed yearly ($800) or $89 monthly, per host, plus Zoom Workplace Pro ($169.90 a year or $16.99 a month)Monthly or annual4.5 (412)Teams already on Zoom that run frequent or very large webinars
6. GoTo WebinarReach: $59 a month billed yearly ($708) or $69 month to month, for 500 attendees and one organizerMonthly or annual4.2 (804)A single host running large, simple webinars on a monthly plan
7. ON24Not published: the Essentials, Standard, and Advanced packages are quote-onlyAnnual, by quote4.3 (1,222)Enterprise marketing teams that want deep engagement analytics

Prices from each vendor's own pricing page and G2 ratings from each product's G2 listing, checked on 2026-10-15. Prices change; confirm before you buy.

The 7 best webinar software platforms, ranked

  1. Livestorm

    Best for recurring marketing webinars in the browser

    Livestorm puts registration pages, reminder emails, the live room, replays, and attendance data in one tool that hosts and attendees open in a browser on any device. Sessions take up to 3,000 people, and any number of hosts can share an account. It is hosted in the EU and holds ISO/IEC 27001:2022 certification. You pay per attendee from yearly credit packs, with a free plan to try it. Its main drawback is the contract: plans are annual only, renew unless you give 90 days' notice, and unused credits expire.

    Read all Livestorm reviews →
  2. WebinarGeek

    Best for European teams that want monthly billing and a flat price

    WebinarGeek runs in the browser for hosts and viewers and charges a flat monthly price by viewer cap, from €59 a month billed yearly or €99 month to month, with unlimited webinars. It is hosted in Amsterdam and Frankfurt and scores 4.3 on Trustpilot from 255 reviews it didn't invite. Below Enterprise it caps at 1,000 viewers, each simultaneous webinar needs its own user, and it publishes no ISO 27001 or SOC 2 certification.

    Livestorm vs WebinarGeek →
  3. BigMarker

    Best for very large audiences and automated, evergreen webinars

    BigMarker runs in the browser and lists 10,000 live attendees on its Professional plan and 500,000 on Enterprise, with automated, evergreen, and 24-7 webinars, custom landing pages, and broadcast production tools. It holds a SOC 2 Type II report and rates 4.7 on G2 and 4.8 on Capterra, the highest here. Every plan is quote-only and billed a year in advance with no refunds.

    Livestorm vs BigMarker →
  4. Demio

    Best for frequent webinars on a flat monthly price

    Demio runs in the browser and prices by host and room size, from $45 a month billed yearly or $63 month to month, with automated and on-demand webinars from its Growth plan. Zapier's 2026 roundup picked it for a no-frills webinar experience. Native CRM integrations need Premium, it is hosted in the US with no published SOC 2 or ISO 27001, and its parent company's 2026 filings carry a going-concern warning.

    Livestorm vs Demio →
  5. Zoom Webinars

    Best for teams already on Zoom that run frequent or very large webinars

    Zoom Webinars adds webinars to a paid Zoom Workplace plan, from $800 a year per host for 300 attendees plus Workplace Pro, with monthly billing, CRM integrations on every tier, SOC 2 and ISO 27001, and up to 100,000 attendees through sales. Zoom recommends its app for attendees, and simulive sessions, breakout rooms, and calls to action need the pricier Webinars Plus.

    Livestorm vs Zoom →
  6. GoTo Webinar

    Best for a single host running large, simple webinars on a monthly plan

    GoTo Webinar is a standalone plan with published prices: $59 a month billed yearly or $69 month to month for one organizer and 500 attendees, with CRM integrations on every plan and a 30-day trial. Interactive sessions stop at 1,000, phone attendees use the GoTo app, and its recent organic G2 reviews average 2.8.

    Livestorm vs GoTo Webinar →
  7. ON24

    Best for enterprise marketing teams that want deep engagement analytics

    ON24 is built for enterprise marketing teams, with engagement scores, benchmarks, content hubs, and connectors for Eloqua, Marketo, Salesforce, and Veeva, and 5,000 attendees at once on Classic Elite. Every package is quote-only on yearly contracts, its CRM connectors need the paid Connect license, and Cvent has owned it since April 2026.

    Livestorm vs ON24 →

Webinar software for 5,000 attendees or more

Five of the seven platforms here can host 5,000 people at once, on some plan. Livestorm can't: it stops at 3,000 live attendees per session.

  • BigMarker: 10,000 live attendees on Webcast Professional and 500,000 on Enterprise (Livestorm vs BigMarker).
  • Zoom Webinars: 5,000 attendees bought online, up to 100,000 through sales (Livestorm vs Zoom).
  • ON24: 5,000 at once on Classic Elite, more with approval; Next Generation Elite caps at 2,000 (Livestorm vs ON24).
  • WebinarGeek: up to 5,000 viewers on Enterprise, 75 to 1,000 on Premium (Livestorm vs WebinarGeek).
  • Demio: up to 5,000 live attendees on custom plans (Livestorm vs Demio).
  • GoTo Webinar: interactive events cap at 1,000, and 3,000 in listen-only webcast mode on the quote-only Complete plan (Livestorm vs GoTo Webinar).

Figures come from each vendor's own pages, as quoted and dated on the comparison pages linked above. The largest caps sit on custom or enterprise plans, so confirm the cap and price with the vendor before you commit.

Which webinar platform should you pick?

Start from your situation rather than the ranking. If your company already pays for a tool on this list, compare it with Livestorm on the two things that change most between platforms: how attendees join and what the contract commits you to. Our webinar checklist covers what you need either way. To replace Livestorm, start with our Livestorm alternatives, matched to why people leave.

Try Livestorm free

Best webinar software FAQ

What is the best webinar software?+

For marketing teams running webinars every month, we rank Livestorm first: a browser room on any device, built-in registration, reminders, and replays, and room for several hosts. WebinarGeek is the pick for a flat monthly price, BigMarker for very large or evergreen events, and Zoom Webinars for teams that already pay for Zoom.

Which webinar software doesn't require a download?+

Livestorm, WebinarGeek, Demio, BigMarker, and ON24 run in the browser. GoTo Webinar and Zoom Webinars work in a browser on computers, but GoTo opens its app on phones and Zoom recommends its app.

Is there free webinar software?+

Livestorm has a free plan with 30 attendee credits a year and 30-minute events, meant for trying it out. None of the others here has a free webinar plan: GoTo Webinar offers a 30-day trial and Demio and WebinarGeek 14-day trials, all without a card, and Zoom's free plan can't host webinars.

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